Privacy Policy
Last updated · October 11, 2025
This Privacy Policy describes how Sim ("we", "us", "our", or "the Service") collects, uses, discloses, and protects personal data — including data obtained from Google APIs (including Google Workspace APIs) — and your rights and controls regarding that data.
By using or accessing the Service, you confirm that you have read and understood this Privacy Policy, and you consent to the collection, use, and disclosure of your information as described herein.
Interpretation and Definitions
Interpretation
Under the following conditions, the meanings of words with capitalized first letters are defined. The following definitions have the same meaning whether they are written in singular or plural form.
Definitions
For the purposes of this Privacy Policy:
- Application or Service means the Sim web or mobile application or related services.
- Account means a unique account created for You to access our Service or parts of our Service.
- Affiliate means an entity that controls, is controlled by or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
- Business, for the purpose of the CCPA (California Consumer Privacy Act), refers to the Company as the legal entity that collects Consumers' personal information and determines the purposes and means of the processing of Consumers' personal information.
- Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Sim. For the purpose of the GDPR, the Company is the Data Controller.
- Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
- Country refers to: Quebec, Canada
- Data Controller, for the purposes of the GDPR (General Data Protection Regulation), refers to the Company as the legal person which alone or jointly with others determines the purposes and means of the processing of Personal Data.
- Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
- Personal Data (or "Personal Information") is any information that relates to an identified or identifiable individual.
- Google Data means any data, content, or metadata obtained via Google APIs (including Google Workspace APIs).
- Generalized AI/ML model means an AI or ML model intended to be broadly trained across multiple users, not specific to a single user's data or behavior.
- User-facing features means features directly visible or used by the individual user through the app UI.
- Service Provider means any natural or legal person who processes the data on behalf of the Company.
- Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself.
- Website refers to Sim, accessible from sim.ai
- You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service.
1. Information We Collect
Personal Data You Provide
When you sign up, link accounts, or use features, you may provide Personal Data such as:
- Name and email address
- Phone number and mailing address
- Profile picture, settings, and preferences
- Content you upload (e.g., documents, files) within Sim
- Any data you explicitly input or connect, including via Google integrations
Google Data via API Scopes
If you choose to connect your Google account (e.g., Google Workspace, Gmail, Drive, Calendar, Contacts), we may request specific scopes. Types of Google Data we may access include:
- Basic profile (name, email)
- Drive files and documents
- Calendar events
- Contacts
- Gmail messages (only if explicitly requested for a specific feature)
- Other Google Workspace content or metadata as needed per feature
We only request the minimal scopes necessary for the features you enable. We do not request scopes for unimplemented features.
Usage Data
We may also collect information on how the Service is accessed and used ("Usage Data"), including IP address, browser type and version, the pages of our Service that you visit, time and date of visits, time spent on those pages, unique device identifiers, and other diagnostic data.
Tracking & Cookies Data
We use cookies and similar tracking technologies to track activity on our Service and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.
2. How We Use Your Information
We use the collected data for various purposes:
- To provide and maintain our Service
- To notify you about changes to our Service
- To allow you to participate in interactive features when you choose to
- To provide customer care and support
- To provide analysis or valuable information so that we can improve the Service
- To monitor the usage of the Service
- To detect, prevent and address technical issues
- To manage Your Account
- For the performance of a contract
- To contact you by email, phone, SMS, or equivalent forms of electronic communication
- To enable user-enabled integrations with Google services and provide personalization, suggestions, and user-specific automation for that individual user.
- To detect and prevent fraud, abuse, or security incidents and comply with legal obligations.
Importantly: any Google Data used within Sim is used only for features tied to that specific user (user-facing features), and never for generalized AI/ML training or shared model improvement across users.
3. Transfer Of Data
Your information, including Personal Information, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.
If you are located outside the United States and choose to provide information to us, we transfer the data, including Personal Information, to the United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
4. Disclosure Of Data
Business Transactions
If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.
Law Enforcement
Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities.
Legal Requirements
Sim may disclose your Personal Information in the good-faith belief that such action is necessary to:
- Comply with a legal obligation
- Protect and defend the rights or property of Sim
- Prevent or investigate possible wrongdoing in connection with the Service
- Protect the personal safety of users of the Service or the public
- Protect against legal liability
5. Security Of Data
The security of your data is important to us, but no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.
6. Service Providers
We may employ third-party companies and individuals to facilitate our Service, provide it on our behalf, perform Service-related tasks, or assist us in analyzing how our Service is used. These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
7. Analytics
We may aggregate or anonymize non-Google data (not tied to personal identity) for internal analytics, product improvement, usage trends, or performance monitoring. This data cannot be tied back to individual users and is not used for generalized AI/ML training with Google Data.
8. Use of Google / Workspace APIs & Data — Limited Use
Our use, storage, processing, and transfer of Google Data (raw or derived) strictly adheres to the Google API Services User Data Policy, including the Limited Use requirements, and to the Google Workspace API user data policy (when applicable). We explicitly affirm that:
- We do not use, transfer, or allow Google Data to be used to train, improve, or develop generalized or non-personalized AI/ML models.
- Any processing of Google Data is limited to providing or improving user-facing features visible in the app UI.
- We do not allow third parties to access Google Data for purposes of training or model improvement.
- Transfers of Google Data are disallowed except in limited permitted cases.
Permitted Transfers & Data Use
We may only transfer Google Data (raw or derived) to third parties under limited conditions and always aligned with user disclosures and consent:
- To provide or improve user-facing features (with the user's explicit consent)
- For security, abuse investigation, or system integrity
- To comply with laws or legal obligations
- As part of a merger, acquisition, divestiture, or sale of assets, with explicit user consent
Human Access Restrictions
We restrict human review of Google Data strictly. No employee, contractor, or agent may view Google Data unless one of the following is true:
- The user gave explicit, documented consent to view specific items.
- It is necessary for security, abuse investigation, or legal process.
- Data is aggregated and anonymized, and used for internal operations only (without re-identification).
Secure Handling & Storage
- Google Data is encrypted in transit (TLS/HTTPS) and at rest.
- Access controls, role-based permissions, logging, and auditing protect data.
- OAuth tokens and credentials are stored securely (e.g., encrypted vault or hardware-backed key management).
- We regularly review security practices and infrastructure.
- If a security incident affects Google Data, we will notify Google as required and cooperate fully.
Retention & Deletion
- Account Data: Retained during active account + 30 days after deletion request
- Google API Data: Retained during feature use + 7 days after revocation or account deletion
- Usage Logs: 90 days for analytics; up to 1 year for security investigations
- Transaction Records: Up to 7 years for legal and tax compliance
9. Children's Privacy
Our Service does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under 18. If you become aware that a child has provided us with Personal Information, please contact us.
10. Your Rights Under GDPR
If you are a resident of the European Economic Area (EEA), you have certain data protection rights, including:
- The right to access, update, or delete the information we have on you.
- The right of rectification.
- The right to object to our processing of your Personal Information.
- The right of restriction.
- The right to data portability.
- The right to withdraw consent.
You also have the right to complain to a Data Protection Authority about our collection and use of your Personal Information.
11. California Privacy Rights
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know what personal information we collect, the right to delete your information, and the right to opt-out of the sale or sharing of your personal information.
We do not sell your personal information for monetary consideration. We recognize and honor Global Privacy Control (GPC) signals.
12. Changes To This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and update the "Last updated" date.
13. Contact
If you have questions, requests, or complaints regarding this Privacy Policy, contact us at [email protected] or by mail at Sim, 80 Langton St, San Francisco, CA 94103, USA.